Insights

Digital Commerce

Columbus x NRF 2026: Leading intelligent retail

At NRF 2026, Columbus explored the cutting edge of AI, unified commerce and intelligent retail operations. Dive into our expert insights, trend spotting, store tours and post-show analysis as we decode the ideas shaping the future of retail.

Jan 11, 2026 - Jan 13, 2026

How Bubbleroom rebuilt its e-commerce for European growth

Discover how Bubbleroom accelerated its international expansion with Columbus and Shopify. From a seven-week launch in Belgium and the Netherlands to rapid migrations across Europe, this is the story of how a Swedish fashion brand built a scalable e-commerce platform for growth.

Case

Så vinner du kunder i dagens e-handel – med hjälp av omdömen

Lär dig hur kundomdömen driver konvertering, bygger förtroende och ökar försäljning online. Ladda ner guiden och få konkreta tips för modern e-handel.

Guide

Guide

The retailer's guide to 2025

Whether you're scaling proven strategies or laying the foundation, this guide equips you with the vision and tools to act decisively.

Next-level CX: 5 must-have strategies for online retail in 2025

How can you deliver a truly unmatched customer experience?

Guide

NRF 2026: Key takeaways for digital commerce leaders

NRF 2026 marked the shift from AI hype to real-world execution. This recap highlights the four strategic themes digital commerce leaders must act on now, from agentic commerce and data discipline to unified commerce and next-generation loyalty.

Article

Future-Ready Commerce: Leveraging AI and Unified Commerce for Growth

Join Columbus and our partners Akeneo and Shopify for an inspiring breakfast seminar in Gymsalen at Sentralen, Øvre Slottsgate 3 in Oslo, on 5 October from 08:30 to 11:00.

November 05, 2025

08:30 - 11:00 (CET)

Gymsalen (Sentralen), Øvre Slottsgate 3, Oslo.

Event

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Events & webinars

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Some of our work

Biometria digitises operations to drive transparency and sustainability in forestry

Biometria partnered with Columbus to modernise its technology, replacing its legacy platform with VIOL 3, a next-generation system.

Case

In a matter of seconds: How Bonava's AI transformed home descriptions

One of Northern Europe's leading housing developers, Bonava, is using AI to generate accurate home descriptions in any language within seconds

Case

B&O's transformation: Driving innovation, efficiency, and luxury experiences

With Columbus as a strategic advisor and implementation partner, B&O has set out on an extensive digital transformation project, taking an integrated approach to innovation, internal processes, and customer experience across all channels.

Case

Vedum ready for 100 more years of success with M3 Cloud

Together with Columbus, Vedum implemented Infor M3 Cloud to increase operational efficiency and futureproof the business’ IT infrastructure. Read the case study here.

Case

Contura ignites customer support with Microsoft Dynamics CE

Learn how Columbus helped Swedish manufacturer Contura to increase efficiency, service quality and cost control with Dynamics 365 CE. Read the case study here.

New ERP system strengthens Devold of Norway's global growth ambitions

The wool manufacturer, Devold of Norway, is now better prepared for the future with Microsoft Dynamics 365 as its new ERP solution. Close collaboration between Devold's team and Columbus has been key to the project's success.

Case

Normet bridges digital gap with a modern B2B eCommerce platform

How does a B2B company with no prior online presence implement a modern eCommerce tech stack in just four-and-a-half months? Normet achieved this impressive transformation through a focused strategy and the right partnerships. Here’s how it was done.